Privacy & cookies
This page explains what happens to your data when you visit loopwild.com. Each of our games has its own privacy policy: for Chalk & Fog, read the Chalk & Fog privacy policy.
- Nothing is loaded from Google and no analytics cookie is set unless you agree.
- If you agree, Google Analytics helps us see how people find and use the site. No ads, no advertising profiles.
- You can change your mind at any time in Cookie settings.
- The trailer on the Chalk & Fog page comes from YouTube and loads only if you press play.
- The game Chalk & Fog, including its browser version, never uses Google Analytics.
1. Who we are
The controller of your data is eXtensi Chudziński Jędryka spółka jawna, ul. Rysia 1A/362, 53-656 Wrocław, Poland. Loopwild is its game studio. This policy covers the loopwild.com website. Questions about privacy: info (at) loopwild (dot) com.
2. Without your consent
The site keeps two small notes in your browser, both needed to do what you ask: your light or dark
theme (lw-theme) and your answer to the cookie question (lw-consent). Neither of
them leaves your device. Fonts and images come from loopwild.com itself.
Server logs. The site is hosted by OVHcloud (OVH SAS, France). Like any web server, it records every request: your full IP address, the time, the address requested and the type of browser. We use these logs only for security and to fix faults; the legal basis is our legitimate interest in keeping the site safe and working (Art. 6(1)(f) GDPR). OVHcloud processes them on our behalf. We do not copy them elsewhere, and the copies available to us are removed by OVHcloud's automatic log rotation.
Separately, OVHcloud keeps connection logs, including IP addresses, for up to one year as an independent controller, because French law requires hosting providers to hold them for requests from the authorities (Art. 6(1)(c) GDPR). We have no access to those records and cannot shorten their retention.
3. Google Analytics, only with your consent
Why. To see how people find the site (for example through a search engine or a link), which pages they read and how many of them start the game from the Chalk & Fog page.
Legal basis. Your consent (Art. 6(1)(a) GDPR and Art. 399 of the Polish Electronic Communications Law). Until you agree, Google Tag Manager and Google Analytics are not loaded at all.
What is collected. A random identifier stored in a cookie, the pages you visit and how you got to them, the type of your browser and device, and your approximate country, which Google works out from your IP address. Google Analytics does not store IP addresses.
Who receives it. Google Ireland Limited, which processes the data on our behalf. The data may be transferred to Google LLC in the United States under the EU-US Data Privacy Framework, under which Google LLC is certified. More: how Google uses information from sites that use its services.
How long. Detailed, event-level data is kept in Google Analytics for 2 months; after that only aggregated totals remain, which cannot be traced back to a visitor. The cookies expire after 13 months.
No advertising. Google signals, ad personalisation and remarketing are switched off, and the advertising consent signals stay refused.
| Name | Set by | Purpose | Lifetime |
|---|---|---|---|
_ga | Google Analytics, only after you agree | tells returning visitors apart | 13 months |
_ga_<ID> | Google Analytics, only after you agree | keeps the state of a visit | 13 months |
lw-consent | this site (browser storage) | remembers your choice | 12 months |
lw-theme | this site (browser storage) | remembers light or dark theme | until you clear it |
4. The game in your browser
Chalk & Fog at loopwild.com/chalk-and-fog/play/ does not load Google Analytics, Google Tag Manager or any other analytics, whatever you choose here. Its anonymous gameplay statistics are described in the Chalk & Fog privacy policy.
5. The trailer from YouTube
The Chalk & Fog page has a trailer hosted on YouTube. Until you press play, your browser does not contact YouTube or Google: the picture and the button come from loopwild.com.
What happens when you press play. The video loads from youtube-nocookie.com, YouTube's
privacy-enhanced mode. Your browser connects to Google, which receives your IP address, the type of your
browser and device and the address of this page, and YouTube may store data in your browser. Google says a
view in this mode is not used to personalise YouTube or the advertising shown to you elsewhere. We receive
none of this data; YouTube shows us only view totals for our channel.
Legal basis. Your consent, which you give by pressing play (Art. 6(1)(a) GDPR and Art. 399 of the Polish Electronic Communications Law). Your answer in Cookie settings covers Google Analytics only and does not change this.
Who receives it. Google Ireland Limited, under
its own privacy policy. The data may be
transferred to Google LLC in the United States under the EU-US Data Privacy Framework. To remove what YouTube
stored, clear the data for youtube-nocookie.com in your browser.
6. Your rights
You have the right to access your data, to have it corrected or deleted, to restrict its processing and to object to processing based on our legitimate interest. You can withdraw your consent at any time in Cookie settings; this does not affect what happened before. The analytics identifier lives in your browser and we cannot tell who it belongs to, so refusing consent or clearing this site's data in your browser is the quickest way to break the link. You also have the right to lodge a complaint with a data protection authority: in Poland the President of the Personal Data Protection Office (UODO), or the authority in your own country.
8. Changes to this policy
If the site starts to use a new tool or to collect data for a new purpose, we will update this page and its date first, and the site will ask for your consent again.